Select a company of your choice and do a simple S.W.O.T. analysis.
Musk's DOGE boy reportedly screams at senior staffers trying to protect
personal data: "Idiots!"
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[image: Image: Elon Musk; Frederic Legrand - COMEO / Shutterstock.com]
Elon Musk's inexperienced boys doing DOGE's dirty work are not just
demanding access...
S.W.O.T Analysis of Starbucks.
ReplyDeleteStrengths
- Product diversification.
- Established logo, brand, copyrights,
trademarks, website and patents
- Globalized.
- Numerous outlets.
- Environmental cautious products.
Weaknesses
- Ever increasing number of competitors
(e.g. Gloria Jeans, Coffee Bean)
- Product pricing (costly, expensive).
Opportunities
- Technological advances
(e.g. advance coffee brewing machine).
- New distribution channels
(e.g. delivery, online).
- New products.
- Emerging international markets.
Threats
- Competition
(e.g. restaurant, coffee house,etc.)
- Instability of coffee bean price.
- More health conscious customers.
- Economic downturn.
Choong Man Yin
ReplyDelete- Malaysia Tourism -
Strengths:
1. Good and nice attraction with affordable accomadation
2. Various type of food
3. Hot bright sun and tropical forest weather
4. Multicutural by different races, diverse languages and festive.
Weakness:
1. Public toilet so dirty! Plus, this is the first place most of the tourist will visit when they land in our country.
2. Bad service: bad attitude, bad temper, impatient, unethical behavior, cheat tourist.
3. Inconvenient of transportation and jam.
Opportunities:
1. Renovate and upgrade those tourist attractions
2. Educate and provide training for tourism worker
3. More creative packages and promotion
4. Collaboration with some other neighbour country, eg: Singapore
Threat:
1. Strong competitors, for example: Singapore and Australia.
2. Blacklisted by tourists
3. Economic crisis or political issue
This comment has been removed by the author.
ReplyDeleteSWOT analysis of Honda Motor
ReplyDeleteStrengths
- one of the largest vehicle manufacturers in the world
-global networks of hundreds of subsidiaries.
-it develops, manufactures, and markets auto mobiles and power products.
-reputation for producing high quality products from motor vehicles to lawn mowers.
- innovation
Weaknesses
- prices are higher for non-luxury vehicles compared to others like Toyota.
- lack of offers in the truck line.
-vehicles also have reputation for being underpowered.
Opportunities
- continue progressing in low emissions vehicles
-expand markets in developing countries such as China and India,these markets are large and some dependable vehicles MIGHT be hot seller.
Threats
- threats of substitutes products i.e Toyota, Perodua, Proton etc.
- intense competition
- might lose their image as the 'green leader' as other competitors are producing low emission cars too i.e Toyota Prius.
SWOT analysis of McDonald
ReplyDeleteStrength:
- World known fast food chain (pioneer)
- Great partnership with coke-cola
-Brand recognition for instance, the successful advertisement (I'm lovin it)
-Convenient such as fast & it's located everywhere, wireless network available, 24hours which mornings made easy.
-Clean environment and playground for children
-Great economical boost (cash flow)
-Professional training for employees (Hamburger University)
Weaknesses:
-Negative image of their food in publics' eye for instance, ''Super Size Me'' gives public a bad impression such as obesity, greasy(Fattening).
- Advertise unhealthy product to little kids (happy meal)as most of the products are deep fried and greasy.
-Price is costly if it was not purchase at the promotion hour and also on the delivery charge.
-Unhealthy image, most products are meat, lack of vegetables and fruits. Contain lots of sugar calories for instance, beverage eg:coke-cola, Cornetto McFlurry ice-cream, Milk Shakes etc..
Opportunities:
-Internationalization
-Get rid of super sizing and make an effort in adding a healthier lines of food such as vegetables, salad and fruits.
-Portray a healthier image by advertising a healthier lines food, putting a more credible tag line in it and convey it in a advertising campaign at the same time continue its promotion and advertising with coke-cola to attract coke-cola fans.
-Also Use local popular artist to start as an image to accumulate mass.
-Growing dining-out market(particular youth generation, middle age group and also late workers)
Threats:
-Thousand of fast food chains/competitors such as burger kings, Wendy's, subway, pizza hut etc. Most of the new ones try to portrait a healthier image for instance subway, most of its ingredients are not too heavy mixture with lots of vegetables.
-More health conscious consumers.
-The economic down turn
-Playing in an established and saturated industry.
S.W.O.T. analysis of Old Town White Coffee Café
ReplyDeleteStrengths
- Variety choices of food and drinks
- Reasonable and affordable prices
- Widely franchised in Malaysia/numerous
outlets
- Ideal location with plenty of parking spaces nearby
- Free wireless connection for internet access
- Some outlets are 24 hours operated
Weaknesses
- Instability quality control of food
- Insufficient service such as note the wrong order and impolite manners
Opportunities
- Training program provided for workers to upgrade their working efficiency
- Expand to global market
- Provide delivery service
Threats
- Competition: numbers of competitors which running same “kopitiam” concept such as Pak Li, Hometown Café and etc.
- Economic crisis
- Instability of food trend
Strengths
ReplyDelete-Cheap prices
-Huge client base
-Constant promotions
-Flights to many different destinations
-Low operating costs (no frills, online reservation, few staff needed)
Weaknesses
-Congestion of server
-Having enough seats for the huge demand
-Delays
-Service in the aircraft itself e.g. uncomfortable seats, having to pay for food etc
Opportunities
-Using routes which competitors are reluctant to serve
-Reaching to customers who do not fly when travelling (they take the bus or train)
-Routes which the LCC has not tapped into
Threats
-Unstable Fuel costs
-Competition from other low cost-carriers such as Tiger Airways and Jetstar
-Spread of diseases such as the H1N1 which discourage people from travelling
-Weather e.g. typhoons etc
Blizzard Entertainment
ReplyDeleteStrength:
-Well known internationally
-Creators of the popular Warcraft and starcraft series
-Leader of online entertainment
Weaknesses:
-Main facilities are in western countries so other countries may have a lesser gaming experience online depending on nation's internet capabilities
-Sometimes online games experience errors or glitches
-Lack of GameMaster or GM presence in online games to prevent abuse of players through racial circumstances
Opportunities:
-Gathered a sizable number of customers from eastern countries hence if a more stable and faster server is established the amount of customers can be increased
-Most online games provided by other entertainment companies lack the necessary amount of complexity or entertainment factor required to hold interest for long periods of time
Threats:
-Will constantly be challenged by other online entertainment companies that can provide services that are cheaper
-Games produced by Blizzard take a long time to be released as compared to other companies
S.W.O.T. analysis of Pixar Animation Studios
ReplyDeleteStrength
1) Pixar uses state of the art technology in developing their animation movies. Also, they know how to utilize the technology that is in their arsenal.
2) Pixar also employs talented people into their production team. This is to produce movies that is unique but can be appreciated by young and old alike.
3) Pixar have a good track record with the movies that they create. People always expect unique movies from Pixar. As an example, the up and coming movie, “UP”.
Weakness
1) In order to make one movie, Pixar take a great amount of time and effort that can go up to 2-3 years.
2) Pixar is only focusing on one type of medium and that it film making.
Opportunity
1) Pixar always developing and selling animation softwares by utilizing their technological strength.
2) They also develop games that focus on characters from the movies that they create.
Threat
1) The problem with digital products is that they are always vulnerable to digital piracy. This could affect their profit margin.
2) Pixar usual mode of operation is by concentrating on one movie, and this has one big setback. If the movie fails, then it will be a huge loss for Pixar because they do not have a back-up product to support it.
3) Pixar at the moment, is monopolizing the animated film market, but other companies might target that market as well because technology can be bought, and talents can be employed.
nokia
ReplyDeletestrengths-known and marketed almost everywhere in the world,
-different innovations esp models upgrading yearly etc
-good affordable prices for the public
weaknesses
-its being proven using cell phones can cause cancer in the long run..
-nokia software and hardware are hard to find sometimes as they are out of stock
opportunities
-domination of market segment esp young teens who crave for expensive,exclusive nokia merchandise and see it as a trend
-expansion so as to outrun large companies that are competition such as sony erricson etc
threats
-companies that are in the same trade such as sony erricson and motorola,iphone etc
-cheaper phones in the black market
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pk said...
ReplyDeletes.w.o.t. analaysis Euphoria(CLUB)
strength
*offers a diffrent clubbing exprience like no other club with powerfull sound system and lights
*an established brand worldwide
*conviniently located by sunway mall
*has partneship with ministy of sound deejays all over the world who regularly come to play in malaysia
weakness
*expensive entry charge
*expensive drinks inside the club
*always crowded
opportunities
*emerging international markets
*there is room to expand to other malls in malaysia
threats
*due to recession,the number of people going to club has been reduced
*competition from other clubs in sunway
S.W.O.T Analysis of Apple
ReplyDeleteStrengths - very successful company. It has a favourable brand perception, and has a very loyal set of customers, which they retain, not only recruit
Weaknesses - The Apple iPod Nano is reported to have a faulty screen: a batch of the company's product has screens that break under impact. Early iPods had faulty batteries. The company is replacing all faulty items.
Opportunities - Apple developed a version of Apple iTunes music store for the phone so users can manage the tracks they store on it. New technologies and strategic alliances also offer opportunities for Apple.
Threats - What is considered a big threat to Apple is the very high level of competition in the technology markets. There is a high product substitution effect in the IT market, so Apple's iPods may soon be tomorrow's technology, as are CDs and Vinyls, if they do not retain their competitive position.
S.W.O.T Analysis of GUESS by Nisha Rupchand.
ReplyDeleteStrengths.
-Recognized logo, copyrights, trademarks, website and patents.
-Globalized and global player(747 Guess stores or via wholesale).
-Brand image.
-Recognition.
-Capturing designs ( stylish, casual, trendy and sexy).
-Shopping experience and collection is unique.
-Platform of potentiality.
Weakness
- Because of the brand's popularity, the "popularity" can disappear rapidly.
- Increasing numbers of competitors (GAP, American Eagle Outfitters, Abercrombie and
Fitch, Bebe Stores, Polo Ralph, Liz Claiborne and Tommy Hilfiger.
-Some designs can be repetitions.
Opportunities.
-Proven growth potential (affordable prices and mega sales).
-Strong market proposition.
- Unique value proposition.
-New products (bags, shoes, watches, clothes)
- Competitive position.
- Rising worldwide markets.
Threats.
- Competition (different brand, similar price)
- Economic downturn
-Stagnation and Controversy (Calvin Klein, GAP and Tommy Hilfiger)
SWOT of Louis Vuitton (LV)
ReplyDeleteStrength: - Brand established. Been around for a very long time.
- Excellent workmanship and quality
- Still maintains itself as a high-end luxurious brand partly because the products are never on sale.
Weaknesses: - not coming up with more designs often
- lack of creativity: never comes up with fragrance line, clothing line
Opportunity: - opening more outlets in a city of every country.
- when more and more people find it a must to show their status by carrying expensive and branded bags.
Threats - Immitation goods
- younger generation tend to adore other brands like Gucci, Juicy Couture and Coach.
- competition from other high-end brands
The Beatles (or what's left of them)
ReplyDeleteStrengths
- One of the best musical outfits in terms of quality, popularity, pop culture influence, sales of albums and sales of singles.
-Unlike most bands who are remembered because of the cute singer/guitar player, everybody knows every single member of the band.
-The two remaining members, Ringo Starr and especially Sir Paul McCartney, still do projects that raise the sales and awarenesss of the Beatles as a cumulative whole.
-Also generally accepted in the elite few(alongside Queen, Elton John and Rolling Stones; the British musicians are amazing) as the musical outfit with not a single crap song.
Weakness
-Yoko Ono, who with every Beatles commemorative album and greatest hits album, tries to assert her importance in the band, generally annoying any true-blue Beatles fan.
-In the recently developing football-mad world, There has been a recent trend where fans of ManUnited refuse to listen to the Beatles as they are from Liverpool (even though the Beatles are huge fans of Everton).
Opportunity
-2010 will be the 30th Anniversary of John Lennon's death and the 40th Anniversary of the Beatles break up. An expected commemorative album/greatest hit's album/concert tour will surely be sold like good food sold to students who suffer eating at KDU Square.
-2013 will be the 50th Anniversary of the beginning of the Beatles. Huge sales of albums/tickets are expected to be sold then as well.
-Paul McCartney's continuing to work (regardless how many people have asked him to retire), and whatever projects that he, and to a lesser extent, Ringo Starr are invlved in will have a lot of publicity and press coverage = good sales. Great marketing focus.
-Cover versions of their songs (good ones) that appear on shows like American Idol or X-Factor would lead to a re-emergence of the popularity of the song (i.e. Bohemian Rhapsody being famous after the Wayne's World movie)
Threats
-Cover versions of their songs (crap ones. go youtube Jonas Brothers singing one of theirs, can't remember which one) that would lead to ridicule and a subliminal drilling that whenever they hear the original the stupid cover version comes to mind.
-The eventual (personally I hope soon; he's a great musician but he is annoying) death of Paul McCartney and to a lesser extent, Ringo Starr, would lead to a small bump increase before fading away into musical yesteryear memories (see Fred Astaire, Elvis Presley)
-Yoko Ono, if she's alive long after McCartney and Starr, would use their money to rule the world. Okay maybe exaggerating but seeing how she broke up the Beatles, look out for her.
Good posts - but i notice you're not commenting on each other's write-ups?
ReplyDeleteAlvin - you mentioned something about 'instability of food trend', care to elaborate?
Joanna - I assume you're referring to Air Asia?
Bobstar - I'm not sure the Beatles is suitable right now (though in the past, certainly); how about your analyse Aerosmith? or Linkin' Park? (In fact if i'm not wrong, MJ outbid some Beatle music rights, thus ending his friendship w McCartney)
Kingston Technology
ReplyDeleteS.W.O.T Analysis on the product – USB Thumb Drive
Strength
- Kingston is the world’s independent memory leader, quality assurance and the leadership position in the market
- light, small and exquisite
- portable > convenient
Weak
- too tiny...easily lost
- limited storage capacity
- limited sequential read and write speed
Even though now have the larger storage capacity model USB thumb drive, the sequential read and write speed still unable to compete with the external hard disk
Opportunity
- to interchange data with others, people would tend to choose thumb drive (normally hard disk contain more data than thumb drive, some of people even think they couldn’t work without their hard disk)
- CD-RW or DVD-RW are too less storage and not as good as USB usage; external hard disk is too big in size, heavier and more expensive, thus comparing, people will tend to choose USB thumb drive
- globalization market
Treat
- competitors with more advanced functions and fancy designs
- the emerge of external USB hard disk
- technology develop rapidly, easily be replaced or eliminated
I have a question...
ReplyDeletefeel like the [Opportunity] some of you write is like what you suggest the company to do...a marketing plan??
For example what alvin write in the opportunity for Old Town: Expand to global market and Provide delivery service
Sorry, it makes me a bit confuse what should be in the [Opportunity] part :p
Yeah it should be under the opportunity part because that section is suppose to state or indicate the possibility of the company to gain benefit or expand its business/s.
ReplyDeleteAlif Omar Mahfix
ReplyDeleteDC Comics
Strengths
- Well-established in the comic book industry. DC is one of what it is commonly referred to as the Big Two among comic book readers (the other being Marvel)
- Owns some of the oldest comic book properties, namely Superman and Batman. Both are extremely popular franchises that can rake in billions; the most recent Batman film adaptation, The Dark Knight, alone earned $1 billion worldwide. Imagine how much they have made with not just the comics, but merchandises, off-shoots in other media, license and what not.
- DC Comics does not just target the medium’s lowest common denominator; superhero fans. The publication has multiple imprints under its name, one of which is Vertigo – an imprint specialising in alternative comics targeted to a more sophisticated audience. Their releases have had multiple praises and literary credence from the wider literature world. Award winning author du jour Neil Gaiman for example had his start with DC Comics, his first critically acclaimed work (and arguably best work) was the Sandman series published by Vertigo. DC Comics also publishes a good amount of works by the medium’s most prolific writer, Alan Moore.
- Utilises the graphic novel format effectively. Again I can’t cite a source, but it is said that certain series earn more from their TPB collections than single issues. This is especially true with Vertigo releases, so much so that they started producing titles in that format without releasing monthly single issues first. This format also means a longer shelf life at bookstores, which is another point of contention in itself; graphic novels can be sold at bookstores.
Weaknesses
- The inability to outgrow the magazine format. A lot of people in the industry argue that the popularity of trade paperbacks and graphic novels are killing titles because not many buy monthly issues anymore. If this is true, perhaps DC Comics should embrace TPBs and graphic novels fully and release all of their titles in that form.
- Editorial demands. This is only true with superhero titles from DC Comics, writers and artists are under pressure by editors to follow a strict quarter century-worth of continuity. Having to conform to the canon equates to restricted creativity.
- Vague target audience. With superhero titles, DC Comics practises some censorship and content regulation, yet some titles feature overly adult content. It is almost as if they are unsure who their target audience is.
Opportunities
- Hollywood. The movie industry is constantly leeching of other mediums for new ideas. DC Comics is a goldmine for them for almost every genre under the sun.
- The boob tube. Similarly a lot of TV channels are looking at comic books for inspiration. For example, Vertigo’s most famous title Fables just got picked up by NBC recently.
- Writers from other mediums. Back then it was comic writers who made the crossover from the funny books to novels (see Neil Gaiman), but recently there are more writers from the latter industry crossing to the comic book world. DC Comics’ latest imprint Vertigo Crime for example has books written by crime fiction authors.
- E-books. DC Comics can take advantage of current technology and release their materials electronically. Novels have been doing this for quite some time, it’s only a matter of time before comics attempt it.
Threats
- The manga boom. The increasing popularity of Japanese comics are threatening to hurt the sales of western comics, DC Comics’ included.
- Piracy. Believe it or not, comic books can be illegally downloaded from the internet. While this issue has yet to get as bad as what the movie industry is facing, it is still a formidable threat if allowed to grow.
- Moral policing. Just like books, TV shows and movies, comics constantly face pressures from self-anointed moral police to regulate their content more.
I like the Starbucks SWAT analysis by Audrey, day by day, starbucks is becoming like a trend and style, if you are in starbucks, you are cool and trendy.
ReplyDeleteBut I think it's just way of trying to fit in, that’s why the competition is huge. I honestly prefer coffee-bean and old town kopitiam (Ipoh rocks) Lol, better then starbucks. No doubt starbucks is globalize, but I honestly think that day by day, people are realizing that its just coffee after all and more and more people prefer old town white coffee, its cheaper and I honestly think it taste better then starbucks.
Plus the market value for old town white-coffee is growing tremendously.
By Benette Lee
ReplyDeleteI have chosen to scrutinise giant telco, Maxis for my example on a SWOT analysis.
Strength:
Maxis is known to have the best services in terms of good connection and reception. It targets the cosmopolitan citizens who are majority in the work force. They also have broadband services as they move towards new media technologies. Its brand image is distinguished to the eyes of the public as they use very strong colour associations (green). They also have a good brand loyalty with their customers as they have good customer services. The company's website also allows for customers to do their billings and such online.
Weakness:
The ever-continuous flow of competition as they have competitors like DiGi and Celcom engaging with the public as well. Maxis is also the most expensive of all the three main telcos (in terms of rates).
Opportunity:
The company's owner, Ananda Krishnan is the owner of digital television, Measet Broadcast Astro and so this is something the company is able to make use of. As both are strong companies in the local business industry, they would move towards the same direction in terms of the advancement of technology, with the strong and steady income garnered. The prepaid services under Maxis, Hotlink also provides to the younger generation which allows for the brand to reach most targeted consumers in the market.
Threats:
Competition is always a threat to the company. The loyalty of consumers to other telcos are also seen as a challenge to overcome.